About Rethink Behavioral Health.
Rethink offers practice management, data collection, scheduling, and staff training tools under a single login. Its CEU library and RBT competency modules are commonly used by multi-site clinics to keep credentialing current, and the platform is HIPAA compliant out of the box.
How Rethink Behavioral Health works.
Rethink Behavioral Health is a comprehensive practice management and clinical software platform built specifically for ABA practices, pediatric therapy providers, and behavioral health organizations. Founded in 2007, the company serves BCBAs, RBTs, therapists, and practice administrators across start-up clinics, mid-size growing practices, and large enterprise organizations, including multi-location operations.
The platform integrates core operational and clinical functions into a unified system: clinical programming with over 1,500 customizable care plans, mobile-enabled data collection available on- and offline, automated treatment report writing, insurance billing with claims scrubbing and payer integrations, and real-time eligibility verification. The software is fully HIPAA compliant and designed to meet state-specific Electronic Visit Verification (EVV) standards.
A key differentiator is the integrated RBT training module, offering on-demand courses continuously updated to meet BACB certification criteria. This allows multi-site practices to manage continuing education and competency tracking centrally, reducing administrative overhead and keeping credentials current across distributed teams.
Rethink Behavioral Health operates as a division of RethinkFirst, a privately held company that received strategic investment from K1 Investment Management in 2020. The broader RethinkFirst organization serves over 96,000 individual behavioral healthcare providers, one-third of Fortune 100 companies, and major public school districts.
Product details
- Pricing notes
- RethinkBH does not publicly list pricing. Per their own site, pricing varies by number of users, modules, and services; a personalized quote is required. A third-party source (SelectHub) estimates starting at $20/month, but this is unverified by the vendor.
- Deployment
- Cloud
- Free tier
- No
- Integrations
- Autism Analytica (Virtual IPM), VB-MAPP, EFL (Essential for Living)
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