Same tiers. Different outcomes.

Three published tiers, identical pricing for clinics and for software/service vendors. Claimed is free and unlocks profile editing and every family inquiry in full; software and service listings get their first buyer inquiry in full and a message preview after that. Verified is $490 per year (or $49 billed monthly) and adds the full Google search report, a credential and ownership review by ABA Rank, a verified trust marker, and, for software and service listings, every buyer inquiry in full. Sponsor is $1,490 per year (or $149 billed monthly) and adds a labeled sponsored slot above ranked category lists, and quarterly print-edition inclusion. No tier buys Index points or moves a listing up a ranked list.

Claimed (free) gives owners control of the public profile and access to all 100 Index points through operational evidence - there is no scoring ceiling on the free tier. Verified ($490/yr) adds the full search report, an ABA Rank evidence review, a verification seal and, for software and service listings, every buyer inquiry in full. Sponsor ($1,490/yr) adds one labeled sponsored slot above the ranked list on each of its category pages, shared in daily rotation when a category has more than one Sponsor, plus a page in each quarterly print edition. Sponsor placement is always disclosed and visually distinct from organic rank, and it does not change organic rank.

No plan does. Subscription tier is not an input to the ranking formula, so no plan raises your Index score or moves you up a ranked list. All 100 Index points are earned through operational evidence - qualified public reviews (60 points, the largest signal), decision facts, and primary-category fit. What Sponsor buys is a labeled slot above the ranked list, visibly marked as paid; in the clinic finder a sponsor cap can move a Sponsor clinic down, never up, so one operator cannot fill a city's top results. Two paid levers are disclosed where they apply: a page sponsorship, sold separately from these plans, holds a row marked Sponsored above its earned position on one page, and matching at /get-matched counts plan for up to 20% of the score that picks an RFP shortlist. ABA Rank does not accept paid placement disguised as merit. Versions of the methodology before v3.0 did include a capped paid tier signal; see the changelog at /how-we-rank.

Yes. ABA practices and ABA software/service vendors buy the same three tiers at the same prices, but the benefits target different audiences. Practices read and reply to every family inquiry on every tier, free included; on a paid tier, Verified or Sponsor clinics get a labeled priority placement card on the clinic-finder city and state pages they are listed on. Software and service vendors read and reply to buyer inquiries and RFPs from comparing practices. Sponsor adds a labeled sponsored slot on the listing's /software, /services, or /clinics category pages. In every case the slot renders above the ranked list rather than changing position inside it.

None - readability is not a paid feature. Claimed (free), Verified, and Sponsor listings are all published as schema.org structured data, as plaintext markdown at /api/vendors/{slug}/md, through the public /api/v1 JSON API and the MCP server at /api/mcp, and in the llms.txt digest. Claim the listing and fill in every field first; that is free and it is the largest single improvement most providers can make.

It does not change what an assistant can read - the ingestion layer is identical on all three tiers - and it does not raise your position in a ranked list. Verified adds the Verified trust marker to your profile and listings and an ABA Rank review of your evidence, so the page an assistant reads carries a mark a third party stands behind. Sponsor buys a labeled slot above the ranked list, which is reach, not rank. All 100 Index points are unpurchasable at every tier, and the Sponsor slot stays visibly labeled and never reorders the ranked list. No tier guarantees a citation.

Yes. Tier changes happen from the dashboard. Upgrades take effect as soon as payment confirms - the full search report, buyer inquiry access and labeled placement switch on right away. The Verified badge appears once ABA Rank's review of your listing passes; the review starts the moment you pay. Downgrades apply at the next billing cycle, so you keep paid benefits through the end of the period you have already purchased.

All major credit cards and ACH bank transfers are accepted for Verified and Sponsor tier subscriptions. Annual invoicing is available for Sponsor-tier accounts on request. Claimed profiles are free and require no payment method on file.

Yes. Verified ($490/yr) and Sponsor ($1,490/yr) tiers carry a 14-day refund window from the date of purchase, no questions asked. After 14 days, the subscription runs to the end of the billing period you paid for - a year on annual billing, a month on monthly. Claimed profiles are free, so no refund applies.

Your profile reverts to the Claimed (free) tier. You keep full profile control, all data you have entered, and your inquiries. Family inquiries stay open in full on every plan; for a software or service listing the first buyer inquiry stays open and the rest show as previews until you renew. Tier-specific benefits - the full search report, reading and replying to every buyer inquiry, the verification seal, labeled placement, the print-edition entry - stop until the subscription is renewed. Your Index score does not change when a subscription lapses, because subscription tier is not an input to it.

ABA coaches list for free and can upgrade to one of two paid plans. Free publishes your coach profile in the ABA Rank coach finder and lets you read and reply to every family inquiry in full, delivered within minutes of being sent. Pro adds a Pro badge, the full list of Google searches that showed your profile, and a year of history. Featured adds a prominent Featured badge on top of Pro. Neither plan affects coach search ranking. Current Pro and Featured prices are shown on the pricing page and inside your dashboard.

Coaches use a tailored Free / Pro / Featured plan set instead of the Claimed / Verified / Sponsor tiers that clinics and software or service vendors share. Every coach plan reads and answers every family inquiry in full; every plan gets them within minutes. The paid plans add the full Google search report and the badge your profile carries in /find-coach search, rather than evidence verification and category placement.

No. As of methodology v3.0 coach plans have no effect on search ranking at all - subscription tier is not an input to the ranking formula. Placement is driven by the decision facts families rely on - a verified credential, specialties, delivery and insurance - all of which a free listing can earn in full. What Pro and Featured buy is the full search report and badging; every plan reads and answers every family inquiry, delivered within minutes. See /how-we-rank.