About Genbook.
Genbook delivers scheduling software tailored for therapy practices and ABA clinics. Located in San Francisco, CA, the platform simplifies appointment management, staff coordination, and reminder systems.
How Genbook works.
Genbook is a scheduling and business management platform that helps small business owners and solo practitioners streamline their operations. Founded in 2006, the company serves over 22,000 users across hair, beauty, wellness, and therapy sectors with intelligent booking, management, and marketing software designed to reduce administrative overhead.
The platform is particularly popular among massage therapists, estheticians, barbers, hairstylists, acupuncturists, naturopathic doctors, and other wellness professionals. Genbook provides appointment scheduling, staff coordination, automated reminders, review management, and marketing tools to help practitioners focus on growing their businesses rather than managing logistics.
Genbook is headquartered in San Francisco, California, and operates as part of the Booksy portfolio following its acquisition in July 2021. The company employs approximately 27–28 team members and continues to support small business owners and multi-provider clinics in organizing schedules and converting bookings into measurable business growth.
Product details
- Starting price
- $25/mo as of May 2026
- Pricing notes
- 3 plans: Solo (~$25–$29/mo), Team (~$59/mo), Company (~$99/mo). Pricing varies by number of staff. Annual billing may reduce cost. Free trial previously offered; current availability unconfirmed. Genbook was acquired by Booksy.
- Deployment
- Cloud
- Free tier
- No
- Integrations
- Meta for Business (Facebook), Constant Contact, Groupon
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